BUS380

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International Business

Course Description

This course provides an overview of international business with an emphasis on global trade and investment. Topics include cultural, political, legal, and economic environments and their effect on marketing, production, and human resource management strategy.

Value

3

1. Analyze international business environments and their impact on operations.

2. Evaluate variables affecting national business climates.

3. Assess foreign market entry strategies.

4. Develop international business strategies across key functions.

5. Apply principles of ethical leadership in global business contexts.